About Me
Digital Content Specialist
Welcome to my world! As a content specialist, I help businesses shine by highlighting their unique brand. From Delaware to Tampa Bay, I'm all about adventure and exploring the endless possibilities of the world around me. For the past three years, I've been focused on social media management for the pet industry, but now I'm ready for a new adventure. When I'm not working, you can find me soaking up the sunshine on the beach with a great book, my fiancé, and our furry companions.
Local Initiative
Hey, Tampa Bay! I'm Sierra, your fun, neighborhood Digital content specialist. Tired of cookie-cutter content? Me too! No more generic stock photos – let's infuse your content with your brand personality. Plus, I know what it's like to make endless excuses to not shoot your own content. That's where I come in. After one session, you'll have at least one month's worth of content... or more!
Industry Wide Success
- Content Strategy: It's the game plan for creating and sharing content that connects with your audience and achieves your business goals on social media.
- Social Media Planning: Think of it as plotting what you'll post, when you'll post it, and how you'll engage with your followers on social platforms to make your brand shine.
- Analytics & Reports: Tracking and measuring a brand’s social media performance to see what's working and what needs improvement.
- Community Management: Being the friendly face who interacts with your audience, answers questions, and keeps the conversation going on social media.
- Content Creation: It's the art of crafting eye-catching posts, images, and videos to share on your social profiles.
- Trend Analysis: Staying up-to-date with what's hot and trending on social media, so you can use those insights to shape your content and strategy.